Danila Luppino is a successful Art Director. Her works travels across print, digital and innovation design. She has been active in the industry for 16 years.
Luppino has outstanding 360ª communication skills on conceptual design, branding, UX, video/photo shooting direction and experiential design. She established most of her career in the Luxury industry (Fashion, Hospitality and Jewellery) and in the music industry.

Luppino is fluent in French, English and Italian (native) due to a multi-cultural experience background developed in Milan, San Francisco, Paris and London.Due to Luppino’s focus on experiential and innovation design, she recently nourished her academic knowledge in “4D Fine Art/crossing media” at Central St Martins and “Information Experience Design” at the Royal College of Arts (sponsored). She already had a double degree in Visual Communication, Photography and Cinematography achieved both in Milan and San Francisco (sponsored).

Luppino is currently also an active multimedia artist, focusing mainly on the realms of perception, moving image and sound.

Highly proficient in Adobe Creative Suite : Photoshop, Illustrator, InDesign.
Mid in WordPress, html, xml, ph5.js, processing, arduino and VR. Mid in After Effects & Premiere and Viz Art
Luppino currently lives and works as a freelancer in London.

fashion/beauty/fragrances The Body Shop – Alessandra Gucci – Armani – Take 2 – Gilli Group – Anna Molinari – L’Oréal –
hospitality & travel Ritz-Carlton Hotel – Jnan Polo Club – Quintessentially – Arabian Pearl Holdings – AER Blow-dry Bar, London – Mermaid Maternity Retreat, Chelsea – MarieLou&D BeautySalon NY – ADLUX (private aviation) Group – Organisme du Tourisme Tunisien – design/jewellery/eyewear Kartell design – Safilo Group – Montblanc projets spéciaux – Arabian Pearl Holdings – Picchiotti bijoux – Platinum Group – Blackbarry – Pirelli Group – Yamaha guitars – wines & spirit Campari Group – Aperol Spritz – Santa Teresa Ron – Olmeca Tequila – Glen Grant – Campo Viejo Rioja – financial/industrial/media Société Générale, Paris – Macif Insurance Paris – Canal+ – Fabacus, London – Sky TV – Sailing Channel – Aljazeera Media Network – Condé Nast – Rollingstone Magazine – TBWA London – automotive Alfa Romeo – Mercedes-Benz – Citroën – non-profit organisations The Autism Trust


Luppino’s work travels across two main realms: the realm of sound and the realm of moving images. Through these domains Luppino finds herself exploring the dimension of noise and the relationship between the viewer/listener and the artist/composer.
Her projects analyse a socio-cognitive deafness. By “deafness” Luppino means the divorce of society from immediate reality and face-to-face communication, in the age of text-based digital communication. Luppino visualises this phenomenon through the medium of moving images and by conveying the state of mind of the artist and the audience’s reaction through the transmission and perception of sound. By doing so Luppino aims to use the act of listening to illuminate this serious issue of dysfunctional communication.
Looking at the world through our ears is an immersive experience that leads us to understand the social dimension of the world.  Considering that human subjectivity is constructed in the acoustic means that social interactions and psychological conditions are highly related to the acoustic environment people live in, considering that individuals respond to the tunes they are familiar with. Therefor understanding human limits of noise tolerance, cognitive- behavioural reactions and body reactions to sound is a topic of considerable interest for Luppino’s body of work.
Luppino currently lives and works in London where she specializes her studies on Fine Art/crossing media at Central St Martins School of Art and Design and Information Experience Design at the Royal College of Arts. She is a professional successful Art Director with a multi-cultural experience in Milan, Paris, San Francisco and London.


Ensou “Liminal Light” kinetic sculpture – Wired Japan Creative Hack, Tokyo 2016
“It is All About Listening” sound and video piece – AVIFF Cannes Festival, Cannes, 2016
“It is All About Listening” sound and video piece – ASFF, Aesthetica Film Festival, Aesthetica Magazine, York 2016
“It is All About Listening” sound and video piece – FACT & Channels 2015
“In The Mind Of Immersive”sound and video triptych – Kalopsia Collective, Fringe Festival Edinburg, 2014
“In The Mind Of Immersive” sound and video triptych – RED Gallery London, 2014
“Who Am I”video piece – OFFF Festival, Webfest Italy, 2012
“Unknown Disorder” photography – OFFF Festival, Barcelona, 2012
“Arcane 8.0” Collaboration in Installation piece – FW Milan, 2012